POST recruitment are recruiting exclusively for a B2C online retailer based in the heart of Leeds, reporting to the Ecom Trading Manager this newly created role is to lead a new proposition for the group and will be the start of a very exciting journey.
- Management of all digital acquisition channels to drive traffic, acquire customers and build the email marketing database
- Management of digital marketing budget
- Ensuring conversion, low cost of acquisition and optimisation against KPIs
- Database acquisition - working with brand partnerships, paid social, and any other opportunities to drive registrations and new leads to the database
- Email marketing - driving traffic to the website via email and managing all elements
- Paid search - working closely with in-house PPC specialist to deliver on ROI and developing our paid strategy to build the brand and ultimately drive sales
- SEO - working with our agency and internal teams to drive technical improvements to our Magento platform and infrastructure. As well as working closely with content teams to shape our content strategy and optimisation across search engines.
- Affiliate marketing - develop and own the strategy for this channel as well as all budgets.
- Be ahead of the game with continuous testing, looking for ways to improve and optimise new acquisition channels to drive new traffic.
- £32,000 - £37,000
- Central Location
- Great transport links
If you are interested in this role, please apply ASAP. This vacancy is being advertised by Post Recruitment Ltd. The services advertised by Post Recruitment Ltd are those of an Employment Agency, visit our website www.postrecruitment.com for more details.